Incogni vs NotMeID

Incogni automates US data-broker opt-outs at scale. NotMeID targets Australian listings, sends from your Microsoft mailbox, and wires in APP 12 / OAIC where relevant.

Who Incogni suits

US residents cleaning US broker networks quickly with a single vendor inbox.

Where it is weaker for Australians

Limited emphasis on Australian brokers, loyalty ecosystems, and Privacy Act-specific language.

Who NotMeID suits

.au residents who want local coverage depth, Digital ID context, and citizen-originated threads from Microsoft Outlook / Microsoft 365.

Verdict

Choose NotMeID for Australian law alignment; keep Incogni if your exposure is overwhelmingly US-only (some people use both).